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Frequently Asked Questions for Radio Stations

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What does Cupid.com want from the radio stations?
24 60-second announcements per week per station, on a 7 day/24-hour BTA rotation.

What's in it for Media Affiliates?
Media Affiliates receive 65% of the net subscription revenues generated from the site. Cupid.com keeps 35%.

Some stations already do Dating deals. How is this different?
Cupid.com is completely different from those telephone-dating deals! With those deals the station jocks convince their P1s to dial 900 numbers. Those valuable P1s try it out, get exorbitant phone bills, and then become annoyed with the station. They then stop using the service and the checks to the stations slowly decline. With Cupid.com, a) there is no station "branding" and b) listeners who choose to subscribe pay a low monthly fee with no surprises.

How does the web site make money?
The revenue comes from subscribers seeking to contact other subscribers on the site. A customer may post their profile (and picture if they choose) for FREE. They may search for compatible partners for FREE. They only pay a monthly fee when they choose to contact another Cupid.com member.

When do the radio groups see their share of the money?
Checks and a complete accounting statement are sent to the media affiliates quarterly. You can check the revenues for your market at any time by going to a password-protected site.

How much work is it for the radio stations?
Absolutely none. You run the ads and collect the revenues. We do the work.

Who produces the radio commercials for the web site?
Commercial Success -- arguably one of the best creative talents in radio. Hear them now.

Some radio and television station websites include an online dating service. What about that?
We know. Many stations have links to dating sites on their station web site. It looks cool, and it's supposed to make money. But, is it? Your web site and Cupid.com are not mutually exclusive. You promote Cupid.com. We operate the site. We both make money.

So, why should stations sign up now? Why not wait?
If you want to get a slice of the fastest growing online segment; if you want to work with an internet company that has proven its value to hundreds of broadcasters; if you want to "own" the "Cupid.com" franchise for your market; and if you want to get this done before your competitor locks you out, then now is the time to act.

How do stations get started?
Call Eric Straus at 845-471-5200 x135 or e-mail at Eric@Cupid.com or email Bill Cloutier at BC@Cupid.com.